Unsolicited - Start with Why
No matter what you’re trying to achieve in your music career, you’ve got to start with “why”.
Your Mailing List is a Goldmine
Far from being an antiquated form of communication, a mailing list is a lifeline to your fans. It's your direct connection, your avenue for sharing updates, releases, and engaging with your audience. If you’re focused on building a social media following but don’t yet have a mailing list, you’re leaving money on the table.
Sleaze-Free Branding Practices for the DIY Musician
When I work with a new client, one of the first things they mention is wanting to solidify their “brand”. I’m always delighted - because using consistent branding is one of the best ways to build genuine relationships with your audience.
7 Reasons Your EPK Needs a Glow Up
Discover the key reasons your Electronic Press Kit (EPK) might be falling short and learn how to transform it from a jumbled mess to a powerful tool that gets you noticed. Don't let your EPK go unnoticed – give it a glow up and start seeing results!
When to Sign to a Record Label
When I work with brand new musicians, their most burning question is usually “When will I get signed to a record label?”
The Quick Fix to Get More Mailing List Subscribers
So you know you need to convert your social media followers to email subscribers, but you’re having a hard time getting folks to sign up. The reason? You may not be offering a compelling reason to sign up for your emails.
Hate Self-Promotion? Try This Instead
You’re a musician and you love playing music. But talking about yourself is waaaaay out of your comfort zone. I’ve got some really good news for you: the best self-promoters rarely talk about themselves.